Moroccanoil has been expanding its global distribution strategy into travel and duty free retail channels, including airport stores and in-flight, cruise and ferry selling. The official rollout began in October of 2014 with point-of-sale launches in Nordic countries and Switzerland, followed by much of the EU and Russia. So far this year, the brand has added Macau, China, the US, South American markets and the Caribbean as well as Lufthansa and Austrian Air. Next up are cruise ships and ferries ...